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The first meme launchpad.Every confirmed meme on Know Your Meme has a page here, mirrored live.
One child coin per meme, ever.The first launch claims the meme. Its child coin's contract address goes on the page and it can never be launched again.
$MEME is the mother. Every launch is its child, making it a memecoin.Child coins are priced in $MEME and bought through $MEME. 1% of every child coin trade is paid to that child coin's holders, in $MEME.
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Kendrick Lamar "Mustard!"

Unlaunched Confirmed 44,772 views

Kendrick Lamar "Mustard!"
Kendrick Lamar "Mustard!"

Kendrick Lamar "Mustard!"

Unlaunched. [Launch This Meme] [View All Unlaunched]

Memecoin

Name
Kendrick Lamar "Mustard!"
Image
the meme's own image, fixed
Pair
$MEME, the mother coin. This coin becomes a child of $MEME.
Rewards
1% of every trade of this child coin, paid to its holders in $MEME
Website
kym.fun/memes/kendrick-lamar-mustard

One signature creates the coin on pump.fun (you pay only pump.fun's creation cost, about 0.02 SOL). With a first buy, a second signature buys it right after. The first launch claims this meme for good.

About

Kendrick Lamar "Mustard!" or MUSSTAAAARRRRRRDDDDD refers to rapper Kendrick Lamar screaming "mustard" on the song "tv off," the seventh track on his 2024 album GNX. Lamar was notably referencing producer DJ Mustard during the line. The loud and extended delivery of "mustard" on the song earned meme attention as users on Twitter / X and TikTok, among other social platforms, captioned images of screaming characters with "MUSSTAAAARRRRRRDDDDD" in all caps or lip dubbed the lyric with comedic effect. Viral discourse about brands using the "Mustard!" meme on Twitter / X ensued in late November 2024

Kendrick Lamar "Mustard!"

Origin

The full history, spread and examples live on the source entry: Kendrick Lamar "Mustard!" on Know Your Meme.

The Child Coin

Whoever launches this meme first creates its one official child coin of $MEME. The child coin takes this exact image, is priced in $MEME, and pays 1% of its every trade to its holders, in $MEME. After that, the meme is closed here forever.